Developing practice: in the media spotlight
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Developing practice: in the media spotlight

Tina Wills Senior Fellow, RCN Gerontological Nursing Programme

Tina Wills discusses the role of the media in health care and details how a group of nurses and other practitioners working with older people at Whipps Cross Hospital, London, dealt with unfavourable media attention

The media influences people’s knowledge and impressions. While it has the potential to spread positive messages about health care, attention from the media can be a mixed bag.

Nursing Older People. 12, 5, 34-35. doi: 10.7748/eldc.12.5.34.s21

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