This article discusses some of the specific challenges related to the management of diabetes in patients of South Asian origin. Communicating information that considers cultural, religious and language differences is important to promote effective self-management. The South Asian population in the UK is at greater risk of developing type 2 diabetes, and cultural practices such as fasting, if not managed properly, can lead to deterioration in their condition. The use of appropriate information and educators with Asian language skills and an understanding of the local population’s culture are important to improve self-management of diabetes in these patients.