Stop bombarding children with junk food advertising
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Stop bombarding children with junk food advertising

Judith Ellis Children’s nurse and chief executive, Royal College of Paediatrics and Child Health, a steering group member of the Obesity Health Alliance

Nurses must act as role models and support all efforts to tackle the growing obesity crisis

A year ago the government launched Childhood Obesity: A Plan for Action. This long-awaited plan had been eagerly anticipated by health professionals after the government promised it would be a comprehensive and far-reaching strategy to tackle the devastating childhood obesity crisis.

Nursing Children and Young People. 29, 7,12-12. doi: 10.7748/ncyp.29.7.12.s12

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